John Loomis Photography

Pioneers X

May 8th, 2012
Next week I'll be headed to California and Arizona for another road trip on behalf of my Pioneers! O Pioneers! personal project. I'm really psyched to be back out on the empty, open road and see where this project takes me now that it's becoming something a bit more defined (it feels sort of like a large puzzle... I've almost finished piecing together the borders, understanding the shape and size, but the middle is just a random assortment of pieces that don't yet fit together.) For those photo editors and such who might be looking... I'll be beginning my trip in Los Angeles on May 14th and will be around doing some meetings, etc., then headed into Arizona, Phoenix May 18th through whenever, and then back through southern California, San Diego a few days later, and then back in Los Angeles... so get in touch! In preparation for the upcoming trip I've created a new home for Pioneers! which will eventually include a lot more ephemera, history, and artifacts from the road and the experience of working on the project. Right now it's just stripped back with really big pictures... but I sort of like it that way. I hope you enjoy taking a look.

Tin Cupp

April 19th, 2012
Golf Digest/World deputy louper Kerry Brady sent me down south to photograph veteran golf course architect (not to mention writer, musician, grandfather, ...the list goes on) Bob Cupp for their Backspin issue (March 26th) featuring advice from 7 golfing legends. We started out earlier on a beautiful but cold Atlanta morning in the middle of one of Bob's soon-to-be-redesigned courses, then went on a hayride of sorts, used heavy machinery, had a rest in a big sand bunker, before finishing up back at Bob's office in Atlanta. It was a fun day and of course it's always inspiring being around someone who has been creating something with their hands and mind for decades; creativity is creativity is creativity. Here are a few more.

Candy Man

April 3rd, 2012
Continuing our recent theme of atypical CEOs (eg. executives that actually get the photographic/editorial potential), the new issue of Inc. has a small profile I shot of Candyrific head honcho Rob Auerbach back in February. Despite the fact that Rob lives in Kentucky (and owns racehorses) yet has no interest in bourbon, we got along grandly and had a fun time in the studio. Thanks to PE and fine leaper Kelly Kollar for the match-making.

Help!

March 28th, 2012
Continuing on with the new stuff from Bloomberg BusinessWeek is my profile on NYC-based drug company Help Remedies and their design conscious co-founders Richard Fine and Nathan Frank. Super cool and "totally open to crazy ideas" subjects (not to mention ones with several thousand empty pills lying around the office) are a pretty rare breed in the business world, so it was especially fun to hang out at HR HQ on assignment for PE Diana Suryakusuma. Help is doing with pharma what American Apparel has done with t-shirts, creating a youthful, somewhat irreverent design-heavy generic product focused on brand message. It was cool talking about the way in which drug companies are so terrible at telling the powerful stories that their drugs play a role in creating, and also cool hustling in their sleek space to do a bunch of fun portrait set-ups, reportage around the office, and product shots. The only uncool part of the shoot was the office dog Normal, seen below between Richard and Nathan, who really didn't care for me. Enjoy this bonus behind the scenes snap (courtesy @brianharkin) of me hovering over our fearless subjects in a sea of pills.

Dos Argentinos

March 28th, 2012
Who doesn't love a new client?! Even a new/old client is exciting... and so its been fun over the last month to re-begin working with the Bloomberg BusinessWeek crew, led by rockin' DoP David Carthas. My first two shoots this year with the magazine both had to do with Argentina, randomly, and were both for ace PE Jamie Goldenberg. Apparently the development bust is over in Miami, as I witnessed with the completion of the Melo Group's (run by father Jose Luis and sons Martin & Carlos) new condo building which is sold out; the first since the beginning of our recent unpleasantness. It was a dirty, sweaty, hot day shooting all over a couple of construction sites but the Melo family was great. Next up I shot Judge Thomas Griesa who has been ruling on the aftermath of the Argentinian debt crisis and has become somewhat of a minor celebrity in that country far from his chambers in downtown NYC. It was a pleasure sharing some stories with his honor who allowed us in (shocking the media relations dept).